\n
Subject line:<\/strong> \u201cHey (client), thanks for attending (product) demo\u201d<\/em><\/p>\nHello (Client name),<\/em><\/p>\n <\/p>\n
It was great meeting you; we appreciate you showing up for (product demo)!<\/em><\/p>\nWe are excited to see that (product) will help (client\u2019s organization). Particularly that,<\/em><\/p>\n(problem and solution)<\/em><\/p>\n(problem and solution)<\/em><\/p>\nI\u2019ve also included (video\/tutorial) on how to use (feature they needed). We can set up testing for (product) on (date and time) so you start getting a feel for (product).<\/em><\/p>\n <\/p>\n
Have a good one!<\/em><\/p>\n(Your name)<\/em><\/p>\n <\/p>\n<\/div><\/div><\/div>\n
<\/p>\n
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2. Addressing Client’s Concerns Post Demo<\/h3>\n Did your client have doubts? No worries! Take a quick check through your notes from the demo to make sure you understand your prospect\u2019s precise needs.<\/p>\n
Be sure to recap what is working at the start. Then provide a genuine fix and keep momentum. Then, schedule a follow-up meeting to explain exactly how you can offer a solution.<\/p>\n
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Subject Line:<\/strong> \u201cAn easy solution for (client\u2019s problem)\u201d<\/em><\/p>\n <\/p>\n
Hi (Client\u2019s first name),<\/em><\/p>\n <\/p>\n
It was great to spend some time together yesterday and understand that (solution) will provide (benefit for the client).<\/em><\/p>\nI have a couple of other ideas regarding (clients concern). What I\u2019m thinking is (problem and solution).<\/em><\/p>\nOn (date and time), we can go over this and set up a trial, so you can get a feel for how (product) works.<\/em><\/p>\n <\/p>\n
Cheers,<\/em><\/p>\n(Your name)<\/em><\/p>\n<\/div><\/div><\/div>\n <\/p>\n
3. \u201cIt Worked for Other Client’s\u201d Follow-Up Email Template<\/h3>\n Real-world results can tip the scales for a client on the fence. Use bullets to keep the recap digestible, and don\u2019t overwhelm your lead with too much information. Stick to measurable results that you can back up with solid numbers from another client\u2019s or even a competitor’s testimonial.<\/p>\n
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Subject Line:<\/strong> \u201c(client) check out (another client) results with (product)\u201d<\/em><\/p>\n <\/p>\n
Hello (Client\u2019s first name),<\/em><\/p>\n <\/p>\n
A real pleasure speaking with you today about (client\u2019s goal). I\u2019m glad we could agree that your organization can benefit from (product) features we chatted about:<\/em><\/p>\n(problem and solution)<\/em><\/p>\n(problem and solution)<\/em><\/p>\nI can relate to the challenges you shared about (problem). Several of our other clients have found that (product features) solved this. Here\u2019s how it works:<\/em><\/p>\n(additional video\/tutorial)<\/em><\/p>\nI’m drafting the proposal so we can go over it on (meeting date), and we will have a trial ready for you then.<\/p>\n
Talk soon,<\/em><\/p>\n(Your name)<\/em><\/p>\n<\/div><\/div><\/div>\n <\/p>\n
4. Providing Additional Info Follow-Up Email Template<\/h3>\n Providing some additional resources for a prospect to understand key features is the only nudge needed. Make sure the content you provide is relevant to a client\u2019s biggest pain points.<\/p>\n
Sending along something that can be shared can create cohesion between decision-makers and influencers in an organization.<\/p>\n
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Subject Line:<\/strong> \u201c(Client) this is going to help\u201d<\/em><\/p>\n <\/p>\n
Hi there (Client name),<\/em><\/p>\n <\/p>\n
Glad our teams could connect about (company\u2019s goal). Your team has some great ideas of how to implement (product feature).\u00a0<\/em><\/p>\nHere are those resources I mentioned that clarified:<\/em><\/p>\n(Whitepaper, tool, article, video)<\/em><\/p>\nI invite you to share this with your team, and we can go over the details on (date and time).<\/em><\/p>\n <\/p>\n
Thanks,<\/em><\/p>\n(Your name)<\/em><\/p>\n<\/div><\/div><\/div>\n <\/p>\n
5. Fresh Insight Email Follow-Up Template<\/h3>\n While it can be tempting to focus only on the positives and please the prospect with your attention to their needs. Drawing attention to concerns the client hasn\u2019t considered creates additional leverage.<\/p>\n
In your demo, you might be aware of a future roadblock or problem you have observed for other clients in the past. Educate your lead with a case study and then show them the solution your product provides.<\/p>\n
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Subject Line:<\/strong> \u201c(client) did you think about this (problem)?\u201d<\/em><\/p>\n <\/p>\n
Hey there (Client),<\/em><\/p>\n <\/p>\n
I hope you’re doing well. In our last meeting, we discovered that (product) will facilitate (solution) for (client\u2019s company).<\/em><\/p>\nBut when I went over your case later, I realized I needed to share this case study showing how (another client) used (product). Has your team considered:\u00a0<\/em><\/p>\n(case study and solution)<\/em><\/p>\nWould you like to pick up this conversation again on (date and time) to discuss (solution)?<\/em><\/p>\n <\/p>\n
Cheers,<\/em><\/p>\n(Your name)<\/em><\/p>\n<\/div><\/div><\/div>\n <\/p>\n
Summary: Follow-Up Email Essentials After a Product Demo<\/h2>\n As we have discussed, following up is an essential tool to carry your product demo forward. But many marketers will tell you it\u2019s an art and takes practice.<\/p>\n
Check your email open rates and experiment until you find what works for your leads and brand. Whatever methods you settle on, remember you are guiding the customer on a journey, and every communication needs to progress towards the goal.<\/p>\n
Creating follow-up emails after a SaaS product demo is vital. But remember, follow-up emails are only one segment of your overall sales funnel. Other elements like the quality of the\u00a0product demo<\/a>\u00a0itself, and how your sales reps choose to demonstrate the value of your SaaS solution should be optimized as well in order to close more deals.<\/p>\n","protected":false},"excerpt":{"rendered":"So you finished your product demo. The prospect is interested in your SaaS solution, but you didn\u2019t close the deal right away. The next step is sending a follow-up email to reinforce the value of your solution and guide your prospect to the next steps they should take. Whether your demo went perfectly or flopped, […]\n","protected":false},"author":2,"featured_media":559,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[1],"tags":[],"yoast_head":"\n
5 Follow-Up Email Templates - With Examples! \ud83d\udfe9 SaaS Heaven<\/title>\n \n \n \n \n \n \n \n \n \n \n \n\t \n\t \n\t \n \n \n \n\t \n\t \n\t \n","yoast_head_json":{"title":"5 Follow-Up Email Templates - With Examples! \ud83d\udfe9 SaaS Heaven","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/saas-heaven.com\/2022\/06\/06\/5-templates-for-follow-up-emails-after-product-demo\/","og_locale":"en_US","og_type":"article","og_title":"5 Templates for Follow-Up Emails After Product Demo","og_description":"So you finished your product demo. The prospect is interested in your SaaS solution, but you didn\u2019t close the deal right away. The next step is sending a follow-up email to reinforce the value of your solution and guide your prospect to the next steps they should take. Whether your demo went perfectly or flopped, [...]","og_url":"https:\/\/saas-heaven.com\/2022\/06\/06\/5-templates-for-follow-up-emails-after-product-demo\/","og_site_name":"SaaS Heaven","article_published_time":"2022-06-06T03:13:57+00:00","article_modified_time":"2022-06-06T12:18:41+00:00","og_image":[{"width":513,"height":499,"url":"https:\/\/saas-heaven.com\/wp-content\/uploads\/2022\/05\/home-16-left-image.png","type":"image\/png"}],"author":"Jonathan Shrago","twitter_card":"summary_large_image","twitter_misc":{"Written by":"Jonathan Shrago","Est. reading time":"7 minutes"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/saas-heaven.com\/2022\/06\/06\/5-templates-for-follow-up-emails-after-product-demo\/#article","isPartOf":{"@id":"https:\/\/saas-heaven.com\/2022\/06\/06\/5-templates-for-follow-up-emails-after-product-demo\/"},"author":{"name":"Jonathan Shrago","@id":"https:\/\/saas-heaven.com\/#\/schema\/person\/13c7290e1e90bc00cb7737a7b647df0b"},"headline":"5 Templates for Follow-Up Emails After Product Demo","datePublished":"2022-06-06T03:13:57+00:00","dateModified":"2022-06-06T12:18:41+00:00","mainEntityOfPage":{"@id":"https:\/\/saas-heaven.com\/2022\/06\/06\/5-templates-for-follow-up-emails-after-product-demo\/"},"wordCount":1592,"commentCount":0,"publisher":{"@id":"https:\/\/saas-heaven.com\/#organization"},"image":{"@id":"https:\/\/saas-heaven.com\/2022\/06\/06\/5-templates-for-follow-up-emails-after-product-demo\/#primaryimage"},"thumbnailUrl":"https:\/\/saas-heaven.com\/wp-content\/uploads\/2022\/05\/home-16-left-image.png","articleSection":["SaaS Marketing"],"inLanguage":"en-US","potentialAction":[{"@type":"CommentAction","name":"Comment","target":["https:\/\/saas-heaven.com\/2022\/06\/06\/5-templates-for-follow-up-emails-after-product-demo\/#respond"]}]},{"@type":"WebPage","@id":"https:\/\/saas-heaven.com\/2022\/06\/06\/5-templates-for-follow-up-emails-after-product-demo\/","url":"https:\/\/saas-heaven.com\/2022\/06\/06\/5-templates-for-follow-up-emails-after-product-demo\/","name":"5 Follow-Up Email Templates - With Examples! 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